The South Congress Business District adds new flare to their unique streetscape
AUSTIN, TX - The South Congress Business District adds new flare to their unique streetscape through the installation of customized street signs. The signs were made possible through strong business leadership and a common vision among the area businesses implementing seed funding from the City of Austin Economic Development Department for the South Congress Merchant’s Association. The Austin Transportation Department installed the signs, to ensure City standards and safety measures were met, on all corner posts along the South Congress Business District from Live Oak St. to 1000 South Congress.
"Bringing visual cohesion to Austin's most popular shopping district has long been a goal of area merchants. The addition of the new street signs to the South Congress streetscape offers not only important wayfinding for visitors, but also a unique new identity for the world-famous Avenue," says Brandon Hodge, South Congress Merchant Association Board President.
The street signs display the South Congress Business District’s strong brand and logo and serve as a visual asset aligning the corridor. The South Congress Merchants Association also refreshed a new district brochure featuring new and existing businesses in the districts and the array of products, food, and services the district has to offer. Brochures are available at businesses throughout the area.
The South Congress Merchants Association have chosen district projects with a focus on increasing patrons and attract visitors. Other successful enhancement projects in partnership with the Economic Development Department’s Souly Austin program include street banners and the iconic SoCo mural located at 1800 S Congress Ave. Souly Austin is a place-based economic development program focused on creating and retaining strong, culturally diverse business districts in Austin.
To learn more about the South Congress District, please visit the South Congress Facebook page.
For more information about the City of Austin Economic Development Department Souly Austin Program, visit www.austintexas.gov/soulyatx.
For more information about the City of Austin Street Banner Program, visit www.atxbanners.org.
About the City of Austin Economic Development Department
The City of Austin Economic Development Department supports business growth, creative industries, and local communities. These programs build an equitable, sustainable economy to improve the lives of all Austin residents. To learn more about helpful resources, visit www.austintexas.gov/edd and follow @econvitalityatx on Twitter.