The Tip the Band Program addresses affordability concerns by creating a new and convenient revenue stream for musicians through the use of technology that instantly collects digital tips from fans using debit and/or credit cards.
- Church on Monday
- Derek Phelps
- Gina Chavez
- The Human Circuit
- Jackie Venson
- Kathy & the Kilowatts
- The Watters
- Will Southern
Grantees utilized the vessels to collect digital tips at live performances for a six-month period for all local and traveling shows. Selected musicians were required to market and promote their use of Tip the Band alongside a promotional campaign implemented by the Music & Entertainment Division. Following the six-month evaluation period, and upon submitting a final report, the band may continue utilizing the vessel to collect tips.
Goals: Increase musician compensation to help address affordability pressures experienced by our creative class; elevate the practice of tipping our local musicians which reinforces Austin as a community that cares about the vitality of its artists and creatives; and determine the effectiveness of this type of technology as a solution for increasing revenue among Austin musicians.
“There are certainly methods now for musicians to collect digital tips, but not as instantaneously or seamlessly as this tool,” said Erica Shamaly, Music and Entertainment Division Manager. “Research shows additional steps, like opening an app and searching for an account, decreases the likelihood of fans following through on tipping. This pilot will be an invaluable opportunity to see if this tool works to add more income to musicians’ existing compensation.”