Net-Zero Hero: Bryony Gomez-Palacio

Byrony Gomez-Palacio with her family next to a graphic that reads "Bryony Gomez-Palacio: Net-Zero Hero"

I’m helping to make Austin Net-Zero by creating a lifestyle for my kids where they don’t really think twice about making the greener choice.

Meet Bryony Gomez-Palacio, co-founder of UnderConsideration LLC, a graphic design and publishing firm whose work includes the blog Brand New. She contributes to Austin's Net-Zero goal in several ways, including recycling, composting, riding her bike, and walking instead of driving. Born and raised in Mexico City, Bryony is committed to raising her children to respect the planet in the same way that she and her five siblings were brought up. We spoke with Bryony about how she does it, what her toughest challenges have been, and what advice she has for others.


What inspired you to take action?

Lucky for me, I was brought up in what I call a “crunchy-granola” household where reusing, recycling, composting, walking, biking, and growing food in a home garden were part of our everyday life.

 

How did you do it?

I went back to my roots and dug a little deeper and educated myself a little bit more, something I continue to do. I’ve taught my kids to think about their choices and choose the best option. Are you going somewhere close? Of course, you should bike. You have trash? Of course, it should be recycled or composted if possible — or maybe you can use it for something else. With a mindful understanding of the importance of caring for themselves, others, and the world at large, their selections and choices as they grow up should come easy. My girls, now 6 and 9, have become one with this way of life in a conscious and accountable way, which has become second nature.

 

Three photos from Bryony's home: a planter wall, a compost bin, and decorative stones.

 

What's been the toughest part?

Early on, going places with babies and toddlers when it was very hot. The last place we lived in was Brooklyn, so when I realized we had a library four blocks away, I was ecstatic. But I quickly realized that walking those four blocks with a double stroller, pushing a baby and a toddler who are covered in sweat in 100-degree weather makes for the longest four blocks ever. Summer in Austin isn’t any easier to deal with!

 

Have there been any unexpected benefits?

To see my kids face challenges and choices, and instinctively make good decisions. Even if one of them is a bit of a hoarder for any recyclable that she can use for “a future project.”

 

One of Byrony's children empties out the compost bin.

One of Bryony's children empties the compost bin.

 

What advice do you have for others?

Start with small goals. Drive less. Recycle more. Purchase items that use less packaging. And give each a month or 6 months to take a good hold before fully embracing a second, larger goal. It will help you figure out what works and what doesn’t much faster and with less stress.

 

Bryony and family on bicycles.


To learn more about Austin's net-zero goal and the actions you can take to support a greener community, view the Austin Climate Equity Plan.

Share your Net-Zero contributions with us on X (formerly Twitter) or Facebook, and use #NetZeroHero. If you know a Net-Zero Hero (or heroes!) who should be recognized for their efforts, send your nomination to climate@austintexas.gov.

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