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This three-hour workshop will offer fundraising strategy, implementation ideas, and a checklist when planning your fundraising calendar.

About this event

Banquets, galas, raffles, naming rights, silent auctions, golf tournaments—there are a million different ways to raise money for nonprofits. One big fundraiser a year or lots of little fundraisers throughout? There are just as many strategies as there are fundraising ideas. But how do you decide which strategy is right for your organization? And once you’ve decided, how do you pull it off?

Registration link

This three-hour workshop will offer fundraising strategy and implementation ideas and a checklist of things to keep in mind when you are planning your fundraising calendar. There will be opportunities to discuss what has and hasn’t worked for you in the past and a Q&A session. You’ll get a workbook to use during class, and you’ll also leave with a toolkit of resources, including templates, worksheets, and helpful links.

Key employees or stakeholders are encouraged to attend if the founder or director is unable.


Who Should Attend?

  • Nonprofit Founders, Executives, and Admins
  • Board Members and Volunteers Interested in Doing More
  • Nonprofit professionals like consultants and freelancers, working with multiple orgs
  • Anyone new to starting or running a nonprofit organization
  • Both new and established nonprofits are encouraged to attend

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Julie Niehoff will be the instructor for this online class.

Julie is Co-Founder & CMO for Distance Learning Media, an education technology firm that specializes in workforce development and continuing education. She is also a co-founder and Director of Education for the Local Business Institute, a national nonprofit that helps regional organizations that support small businesses across the US. Julie has worked with thousands of nonprofit organizations, both large and small as a former Director of Education for Constant Contact and as an adjunct instructor in Marketing for Austin Community College, specializing in nonprofit studies. She is a past Vice-Chair of the Texas Association of Nonprofit Organizations, has founded three successful nonprofits over the past 15 years and serves in an operational capacity for two of them today, while also serving on multiple boards. Julie is a celebrated public speaker, small business and nonprofit trainer and advocate. Her teaching style is informal or conversational, and she is known for making seemingly complicated topics very easy to grasp. View Julie's LinkedIn Profile.

What To Expect:

This is a virtual class using Zoom meetings. Participants will be able to speak and interact with the instructor and others, as if in a live, in-person session. There will be ample time for Q&A at the end, but we also have plenty of group discussions planned during the session as well. There will be two ten-minute breaks to allow for checking your email, grabbing a cup of coffee, etc.

Course Materials:

  • All participants will receive a follow-along workbook to take notes, follow instructions, and complete exercises during the session.
  • Presentation slides and exercises will be provided to all participants.
  • Participants will also get a free toolkit - a collection of templates, forms, worksheets, and other resources that will be made available at the end of the class.

The City of Austin is committed to compliance with the Americans with Disabilities Act. Reasonable modifications and equal access to communications will be provided upon request - including translation and interpretation services. For assistance, please contact the Economic Development Department at 512-974-7819. The City receives and accepts Video Relay Service (VRS) calls from people who are Deaf or hard-of-hearing through Relay Texas 7-1-1.

City of Austin Small Business Division
5202 E. Ben White Blvd.
Suite 400
Austin, TX 78741
United States